103 - 1322 Genest Way, Coquitlam
Estimated reading time: 4 minutes
This townhouse residence at The Lanterns was recently sold in Coquitlam after a strategic launch tailored to today’s competitive North Coquitlam market. Featuring over 1,200 sq ft, three bathrooms, a private garage, and a fenced yard, this property required precise positioning to attract the right buyer pool and maximize value.
For homeowners wondering how to get their property Sold in Coquitlam, this sale demonstrates the importance of pricing strategy, product positioning, and targeted exposure.
A Layout That Stands Apart
One of the defining factors in getting this home sold was understanding its uniqueness.
Key features included:
• Two-storey layout separating entertaining and sleeping areas
• Three bathrooms, rarely seen in two-bedroom condos
• Direct-access private garage
• Fenced yard ideal for pets and outdoor living
• Covered balcony with southern exposure
• Renovated kitchen and updated finishes
• Pet-friendly and rental-friendly strata
Prime North Coquitlam Location
Situated in the heart of North Coquitlam, this property offered immediate access to:
• Lafarge Lake
• Evergreen SkyTrain Line
• Coquitlam Centre
• Douglas College
• Aquatic Centre and Glen Pine Pavilion
• Walking trails and recreation facilities
Transit-oriented homes near Lafarge Lake remain among the most sought-after properties in the Tri-Cities. A clear understanding of buyer demand shaped the strategic presentation and drove a strong, engaged sale.
The Strategy Behind the Sale
Strategic positioning and data-backed pricing drive properties to sell in Coquitlam.
For this home, the strategy focused on:
1. Targeted Buyer Identification
Move-up condo owners and young families became the primary target audience. This changed the messaging toward space, privacy, and function instead of emphasizing entry-level affordability.
2. Strategic Pricing
Comparable townhomes and larger condos were analyzed to ensure competitive positioning without undervaluing its unique features.
3. High-Impact Marketing
Professional media highlighted:
• Natural light and 9-foot ceilings
• Yard and outdoor space
• Private garage access
• Proximity to Lafarge Lake
What This Means for Coquitlam Home Sellers
The North Coquitlam market remains active, but buyers are selective and informed.
The difference between sitting on the market and being sold often comes down to:
• Proper market segmentation
• Highlighting unique selling points
• Precision pricing
• Strategic digital exposure
• Understanding neighbourhood-level trends
Every property has a story. The key is knowing how to present it effectively to today’s buyer.
Considering Selling Your Home?
If you are thinking about selling, now is the time to understand how your property fits within the current Coquitlam market landscape. With the right strategy, preparation, and marketing execution, your home can be positioned to be successfully sold with confidence.
Work with Sayed Najibi, a Top Coquitlam Realtor, and discover why sellers trust him to get the best results. Take a look at our Sellers Guide to get a feel for what selling with us is really like.
Contact Details
Sayed Najibi
Personal Real Estate Corporation
Phone: 604-649-6520
Website: www.sngroup.ca